首頁(yè) 即時(shí)動(dòng)態(tài) “0醛家居新潮流：福慶孕嬰板重構(gòu)居住價(jià)值”

“0醛家居新潮流：福慶孕嬰板重構(gòu)居住價(jià)值”

來(lái)源：家居百科時(shí)間：2025年05月22日 16:36

Home Living Evolution: The New Era of Healthy Homes

?In the context of consumer rationality and the surge in health awareness, the definition of "home" is subtly shifting towards deeper spiritual and physiological needs. For sensitive populations such as pregnant women, infants, and the elderly, the safety of air quality, material composition, and spatial mood is gradually replacing the past obsession with style and area, becoming the new core of home decisions.

?On May 20th, at the Beijing National Convention Center, the Fuxing 520 Maternity and Baby Festival grandly launched the Fuxing Maternity and Baby Board 0醛 Original Wood New Product Series. This new product launch centered around "Born Without Formaldehyde, Protecting Generations" not only marks the further upgrade of the brand's environmental protection technology route but also echoes the trend of the entire industry moving towards stricter health standards.

?According to the latest statistics from the National Market監(jiān)督管理總局, over 65% of urban families have shifted their top priority in material selection for home renovation to "formaldehyde-free" and "low VOC", with the environmental sensitivity of maternity and baby families being 1.7 times the average level. In this hidden competition about air and safety, environmental protection is no longer a value-added feature but has entered the "hard currency" of decision-making.

01 | In the Era of Health Anxiety, "0醛" is No Longer a Buzzword, but the Basic Scenario

The health anxiety of Chinese families is driving the fundamental transformation of the home industry. Especially for maternity and baby families and sensitive populations, air quality and material safety are no longer "bonus items" but "tickets to enter".

Fuxing's launch of 0醛 original wood boards at this critical moment is not just a simple product iteration. Unlike the environmental protection boards on the market that are mainly promoted with "low formaldehyde" and "formaldehyde-free glue", Fuxing Maternity and Baby Board starts from the raw materials and truly achieves the "original formaldehyde-free" standard without adding any formaldehyde-related ingredients.

This represents a technical advancement in the health track of the home industry and a landmark product of the "No Formaldehyde Protection 3.0 Era".

As everyone knows, formaldehyde poses a serious threat to human health, especially to vulnerable populations such as pregnant women and infants, causing immense harm. At the launch event, Director Zhang Feng of a Beijing top-tier hospital pointed out that compared to adults, children are more sensitive to formaldehyde and are more likely to inhale high concentrations of formaldehyde due to their height, making "new home formaldehyde" a hidden killer threatening children's health.

Dr. Zhang Feng, Director of a Beijing Top-tier Hospital

?In the face of such a severe reality, relying solely on the "formaldehyde-free" slogan is not enough. Fuxing has not stopped at the health label but has pushed the maternity and baby board to achieve comprehensive performance upgrades - net formaldehyde removal rate > 90%, antiviral rate up to 99.9%, and antibacterial rate up to 99.99%. This series of concrete data is not just a product selling point but the strongest explanation for "0醛 original wood".

In the current home industry, the shift from extensive growth to refined deepening, how to provide "verifiable health" has become a key threshold for brands to enter the high-end family market. Fuxing's response is to make "environmental protection" from concept to measurement, from slogan to standard.

02 | The Era of "Aesthetics + Function" for Boards, Design Sensation Becomes the Basic Requirement

The value of "home" is shifting from a "shelter" to an "expression of life". Today's consumers, while pursuing environmental protection, also have higher requirements for the visual presentation and emotional tone of space. The board industry is moving from "function-oriented" to "design-led".

The breakthrough in decorative technology of Fuxing Maternity and Baby Board precisely captures this trend. It uses imported paper and German original 3D embossed steel plate to create a "deep texture replication" of the original wood texture, with a 1:1 synchronous flower pressing process, achieving a high degree of consistency between touch and vision - this is an extremely rare high-end board expression form on the market.

In terms of color, 8 classic wood colors cover natural textures of wood species such as North American walnut and American oak, achieving a high degree of compatibility with mainstream design styles such as minimalism and luxury. With a misty Italian skin texture PET decorative surface, extremely skin-friendly, anti-fingerprint!

In a sense, Fuxing is promoting an important concept - a board is not just a structural material but a language of space. This is a leap from a material supplier to a lifestyle brand.

03 | Scientific Research System and Social Responsibility, Building a Sustainable Closed Loop of Green Home

Formaldehyde-free and environmental protection should never be just a marketing slogan but the fundamental belief of long-termism for enterprises.

At the launch, several leading figures in the home board industry and KOLs in the母嬰 field gathered together to form a "0醛 Expert Group", focusing on the most concerning residential health issues for maternity and baby families. The most eye-catching was the presence of Dr. Michael Levitt, a Nobel Prize winner, who gave a keynote speech on site. He highly praised Fuxing Home's focus on 0醛 products, saying that it not only reflects the leading environmental protection and safety standards but also demonstrates the brand's forward-looking vision and strong research and development capabilities in the international scientific research field.

Fuxing's scientific research system, which covers biobased materials, performance testing, and material transformation, is enough to support its sustained leadership in the environmental protection track. Through cooperation with multiple forestry colleges, Fuxing has established a research and development closed loop that efficiently lands from the lab to the factory. This "research as product power" capability also gives its products a higher entry threshold.

At the same time, Fuxing achieves simultaneous improvement in delivery efficiency and customization ability through the "front store and back factory" localization intelligent manufacturing system, bringing "high environmental protection and high efficiency" to普惠化 families and providing consumers with truly affordable high-end choices.

Chairman Chen Changfu of Fuxing Group

It is worth mentioning that Fuxing's respect for quality does not stop at manufacturing. As Chairman Chen Changfu of Fuxing Group said at the meeting, "Fuxing Maternity and Baby Board is not just a board but a love of protection."

Fuxing has been promoting the "Safe Growth, Benefit Together Protection" million yuan public welfare protection plan, continuously applying maternity and baby boards to rural children's classrooms, public libraries, and other places, using a safe board to guard a safe formaldehyde-free space for the next generation.

Behind this, there is not only the brand's social情懷 but also the responsibility and public commitment that the home industry should have.

Re-understanding "home" is also redefining "the value of the enterprise".

The Fuxing Maternity and Baby Board launch presented not only a new product but also a new signal of the industry moving towards rationality, high quality, and sustainable development.

In the contemporary home context where space, health, and emotions are constantly intertwined, the essence of "home" is indeed being redefined. Only those that can truly respond to user needs, combine technology and aesthetics, and bear social responsibility can win trust and the future in this new home cycle.

Fuxing starts with "Born Without Formaldehyde, Protecting Generations" and rebuilds a healthy connection between products and families. It is also quietly building a green growth paradigm worth the industry's reference. Environmental protection should not be a choice, but an inevitability; technology is not just a selling point but the root of the enterprise. Fuxing is using a seemingly ordinary board to provide the home industry with an answer that is not so ordinary.

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